Digital Media Landscape | Sales Tips | marketing strategy | Analytics
Tweets are being posted every second, an article by The Washington Post reported that Twitter is now seeing over 200 million active users send 400 million tweets per day. Wow, that's a lot of tweeting! But how do you track something that happens so instantaneously? With analytics, of course. What exactly is a Tweet? What's the purpose? If you think about it in a traditional sense, it's actually like a headline or marketing message that you might see on a billboard, sign, and/or commercial. It's condensed into 140 characters or less. Pretty cool, right? But the big question is: how do marketers and advertisers track who has seen, clicked, or engaged with your content? Below, we've compiled three awesome resources that will help you easily measure, monitor and multiply your Twitter reach!
