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Digital Media Landscape | key sales questions
By:
Molly D Protosow
June 17th, 2015
It’s not merely what you ask, but how you prepare for the meeting “interview” that allows you to get the most mileage out of asking key questions. You can research what other campaigns this brand is currently running by using tools such as Quantcast, Media Radar, MediaMonitors, and/or other 3rd party services. These types of research tools can reveal campaign information including screen shots of that brand’s ads on publisher pages.
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