DM Training Blog
No matter what you're selling, you can always get better. Learn the sales insights, tips, and trends you need to know to improve your sales behavior and grow your pipeline.
If you were selling advertising a few years ago, you were living in a much simpler world.
The right sales training for your employees is integral to the success of your business. Before you invest, make sure you have all of the information you need to make a smart decision.
Every media seller I meet needs to increase their digital-only and/or multiplatform campaigns that include digital in 2013/2014. To do that, you either need to hope that everyone’s share of the market gets bigger all at the same time… or you need to grow your share by overcoming your competitor’s efforts.
There is a position that is important to every executive in any company that does business online, from the Head of Sales to the Head of Operations, from the Head of Finance to all the Account Executives and the entire Business Development team. This position becomes the face of the company to many customers. Everyone in the company relies on this one person and needs them to be consistent and effective in "saving" each client with which they interact. The focus of company success in this case, and our article, is the Account Manager.